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The World of Sean John extends beyond Sportwear and includes Tailored Suits, Fragrance, Watches, Eyewear, Outerwear, Loungewear, and Home.
Our strategy is to create a cohesive brand image; therefore, we integrate our licensed products into our seasonal, holiday, and social shoots for uniformity.
Digital, Social, Seasonal and Product Placements
The World of Sean John extends beyond Sportwear and includes Tailored Suits, Fragrance, Watches, Eyewear, Outerwear, Loungewear, and Home.
Our strategy is to create a cohesive brand image; therefore, we integrate our licensed products into our seasonal, holiday, and social campaigns for uniformity.
Contribution: Oversee all licensing relationships, in relation to marketing and PR. Coordinated licensee involvement and budget contributions around photo shoots and campaigns.
Campaign Elements: Digital, Social, Product Placements and Seasonal Campaigns such as Father’s Day, Valentine’s Day, Weddings and Proms, etc.